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Pierce-Arrow

Pierce-Arrow
Automobile manufacturing
Industry Automotive
Genre Sedans, touring cars
Commercial trucks, fire trucks, camp trailers, motorcycles, and bicycles
Founded 1901 (as auto manufacturer)
Founder George N. Pierce
Defunct 1938
Headquarters Buffalo, New York, United States
Area served
United States
Products Vehicles
Automotive parts

Coordinates: 42°56′34″N 78°52′26″W / 42.942778°N 78.873889°W / 42.942778; -78.873889

Pierce-Arrow Motor Car Company was an American automobile manufacturer based in Buffalo, New York, which was active from 1901 to 1938. Although best known for its expensive luxury cars, Pierce-Arrow also manufactured commercial trucks, fire trucks, camp trailers, motorcycles, and bicycles.

The forerunner of Pierce-Arrow was established in 1865 as Heinz, Pierce and Munschauer. The company was best known for its household items, especially its delicate, gilded birdcages. In 1872 George Norman Pierce (1846-1910) bought out the other two principals of the company, changed the name to George N. Pierce Company, and in 1896 added bicycles to the product line. The company failed in its attempt to build a steam-powered car in 1900 under license from Overman, but by 1901 had built its first single-cylinder, two-speed, no-reverse Motorette. In 1903, it produced a two-cylinder car, the Arrow.

In 1904 Pierce decided to concentrate on making a larger, more luxurious car for the upscale market, the Great Arrow. This became Pierce's most successful product. The solidly built, four-cylinder car won the Glidden Trophy in 1905, an endurance run to celebrate the most reliable car. Thirty-three cars entered the 1100-mile race from New York City to Bretton Woods, New Hampshire; the race was won by Percy Pierce in a Great Arrow.

The noted industrial architect Albert Kahn designed the Pierce Arrow Factory Complex at Elmwood Avenue and Great Arrow Avenue in about 1906. It was listed on the National Register of Historic Places in 1974. Pierce sold all rights in the company in 1907, and he died three years later. In 1908, Pierce Motor Company was renamed The Pierce-Arrow Motor Car Company.


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