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Asda

Asda Stores Limited
Subsidiary
Industry Retail
Founded 1949; 68 years ago (1949)
Headquarters Asda House, South Bank, Leeds, West Yorkshire, England
Number of locations
630 as of 31 December 2016
Key people
Sean Clarke (CEO)
Alex Russo (CFO)
Hayley Tatum (SVP - People)
Glenn Bowles (SVP - Retail)
Products Grocery, general merchandise, financial services
Revenue see Walmart
£1 billion
Number of employees
180,000
Parent Walmart
Subsidiaries Asda Mobile, Asda Money
Website www.asda.com

Asda Stores Limited is a British supermarket retailer, headquartered in Leeds, West Yorkshire. The company was founded in 1965 when the supermarket owning Asquith family merged with the Associated Dairies company of Yorkshire. It expanded in to the south of England during the Seventies and Eighties, and acquired Allied Carpets, Gateway Supermarkets and other businesses, such as MFI, then during the Nineties, sold off its acquisitions to concentrate on the supermarkets. It became a subsidiary of the American retail corporate giant Walmart after a £6.7 billion takeover in July 1999, and was the second-largest supermarket chain in Britain between 2003 and 2014, by market share.

Besides its core supermarket retail format, the company also offers a number of other products, including financial services and a mobile phone company using the existing EE network. Asda's marketing promotions are usually based solely on price, and like its parent company, Walmart, Asda promotes itself under the slogan "Save Money. Live Better".

As a wholly owned division of Walmart, Asda is not required to declare quarterly or half-yearly earnings, but it submits full accounts to the U.S. Securities and Exchange Commission each November. And, even though Asda is a subsidiary of Walmart, it has more autonomy than any of the other supermarket chains within the Walmart International division, and has retained its own British management team and board since the 1999 takeover.

The Asquith family were butchers based in Knottingley, West Yorkshire. In the 1920s, their rising aspirations meant that they expanded their business to seven butchers shops in the area. Their sons, Peter and Fred, later became founding members of Asda.

Around the same time, a group of West Riding dairy farmers, including the Stockdale family and Craven Dairies, joined together under the banner of J.W Hindell Dairy Farmers Ltd. This company diversified in 1949 to become Associated Dairies and Farm Stores Ltd, with Arthur Stockdale as the managing director.


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