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BBC Knowledge

BBC Knowledge
BBC Knowledge logo
Launched 1 June 1999
Closed 2 March 2002
Owned by BBC
Picture format 576i (16:9 SDTV)
Replaced by BBC Four
Sister channel(s) BBC One
BBC Two
BBC News 24
BBC Parliament
BBC Choice
Availability
(at time of closure)
Terrestrial
ITV Digital Channel 13
Satellite
Sky Digital Channel 553
Cable
NTL Channel 12/127
Telewest Channel 245
UPC Poland Channel 393

BBC Knowledge was an early BBC digital television channel, available by cable, satellite, or terrestrial digital broadcasting, providing a programme of documentary, cultural and educational television.

The BBC had been wanting to expand into the digital television market for a number of years prior to BBC Knowledge's launch. Originally this was by their association with Flextech, which spawned the UKTV network. Both companies had different ideas on how the new channels would be run: the BBC wanted the channels branded as BBC channels, but Flextech wanted the channels to contain advertising. The BBC refused, stating that no domestic BBC channel should carry advertising, and in the end a compromise was made. Two of the channels would launch as BBC channels, the soon to be BBC Choice and the then called BBC Learning, with the remainder of the channels being launched as the UKTV network, intended to be BBC in all but name. Prior to the launch, the channel changed name from BBC Learning to BBC Knowledge.

The channel launched on 1 June 1999, broadcasting for six hours each day. The new channel had plans to be new, multimedia channel, operating across television, online and on interactive television, and showing educational and informative programming. The channel's original schedule style was initially a 'bright and breezy' approach to education, aimed at both adults and children, with viewers encouraged to get involved and contribute to the programming. Original programme included a GCSE survival guide based upon the popular BBC series "Bitesize", entitled "Bitesize Etc" and the technology series The Kit, aimed at children and getting them online and embracing digital.

A few years into the channel's existence, it was becoming clear that the channel's original format was not working in its aim of interacting with viewers and making learning fun. The channel was receiving consistently poor ratings, and the BBC decided to relaunch the channel. The relaunched channel was given a new visual identity, and became from 17 November 2001, a 24-hour channel, caused by the move of BBC Knowledge from the SDN to the BBC multiplex on the DTT service. In addition to this, the format was changed to a serious, documentary channel with scheduling arranged into 'zones' depending on topics.


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