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Frank Radice

Frank Radice
FR photo.png
Born Francis John Radice
1949 (age 67–68)
Washington, DC, U.S.
Other names Frank Radice
Education

Bethesda Chevy Chase High School, 1968

University of Maryland, College Park, 1972
Occupation Television Industry Executive
Years active 1972 - Present

Bethesda Chevy Chase High School, 1968

Frank Radice is a television industry executive, businessman and author. He resides in New York City and London, England.

Radice currently serves as Managing Partner of VIDA F.R. Company, a promotion, marketing, media, and consulting firm with offices in New York City, Los Angeles, and London. Radice also serves as the Expert-in-Residence at Definition 6, an Atlanta-based unified digital marketing agency . He is also the Creative Adviser to Thought Development and ON-AIR Pro. Radice is a Member, Directors Guild of America (DGA), Writer/Member, Broadcast Music Incorporated (BMI) and on the Executive Advisory Board for the Broadway Walk of Stars, the Williamsburg International Film Festival, and Worldwide Fan Clubs.

Frank Radice was President and Chief Marketing Officer of the National Academy of Television Arts & Sciences (NATAS) where he added a new category of National Emmy Award for Promotional Announcements and transacted a deal with Associated Television International to broadcast the Daytime Emmy’s on the CW.

From 1973 to 1991, Radice was a producer at ABC News for Nightline, World News Tonight, Good Morning America and The Last Word.

At NBC, Radice was an executive vice president who helped develop the "NBC News: America's News Leader" campaign.

In 2007, he oversaw the marketing of “Where in the World is Matt Lauer?"> which became a successful online NBC Today Show <http://www.todayshow.com/> franchise and was sold to Hyundai Motors under a sponsorship agreement. Radice also coordinated a deal agreement between NBC Universal and Procter & Gamble that launched "Petside.com," <http://www.petside.com/> a web destination catering to the pet industry.


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