"Light It Up" | ||||
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Single by Luke Bryan | ||||
from the album What Makes You Country | ||||
Released | August 23, 2017 | |||
Format | Music download | |||
Genre | Country | |||
Length | 2:58 | |||
Label | Capitol Records Nashville | |||
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Luke Bryan singles chronology | ||||
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"Light It Up" is a song by American country music singer Luke Bryan. It is the lead single to his upcoming sixth studio album, What Makes You Country. Bryan wrote the song with Brad Tursi of the band Old Dominion.
Rolling Stone Country described the song as "a moody production, underpinned by a programmed beat and choppy piano chords, while icy synthesizer fills lifted from Eighties new wave ratchet up the tension." The song is an expression of unrequited love, with the narrator pleading for an unresponsive lover to "light it up", in reference to his cellular phone.
Bryan wrote the song with Brad Tursi of the band Old Dominion, while Jeff Stevens and his son Jody produced it.
A video directed by Michael Monaco was released on October 26, 2017. It features Jimmy Butler in the lead role, in anticipation of a text as described in the lyrics.
For the charts dated September 9, 2017, "Light It Up" debuted at No. 20 on Country Airplay and No. 21 on Hot Country Songs. It sold 18,000 downloads in under two days, and debuting at No. 3 on Country Digital Song Sales. The following week it rose to No. 2 on Country Digital Song Sales with 22,000 copies sold on a full week of sales. It also debuted at number 76 on the US Billboard Hot 100 chart for the week of September 16, 2017. The song has sold 127,000 copies in the United States as of November 2017.