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Native name
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魅族科技有限公司 |
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Private | |
Industry | Consumer electronics |
Founded | 2003 |
Founder | Jack Wong (Huáng Zhāng) |
Headquarters | Zhuhai, Guangdong, China |
Area served
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Worldwide |
Key people
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Jack Wong (Chairman) Aber Bai (CEO) Li Nan (VP Sales & Marketing) |
Products | Smartphones, MP3 player |
Revenue |
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Number of employees
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3,000 (2015) |
Website | Meizu.com |
Meizu | |||||||
Chinese | 魅族科技有限公司 | ||||||
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Literal meaning | MEIZU Technology Co., Ltd | ||||||
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Transcriptions | |
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Standard Mandarin | |
Hanyu Pinyin | Mèizú Kējì Yǒuxiàn Gōngsī |
Meizu Technology Co., Ltd. (Chinese: 魅族科技有限公司; pinyin: Mèizú Kējì Yǒuxiàn Gōngsī) is a Chinese consumer electronics company based in Zhuhai, Guangdong. Founded in 2003 by high-school dropout Jack Wong, Meizu began as a manufacturer of MP3 players and later MP4 players. In 2008, Meizu moved its focus to smartphones. Meizu is the 11th smartphone manufacturer in the world, and sold over 20 million units in 2015. In February, 2015, Alibaba invested $590 million in Meizu, acquiring an undisclosed minority stake.
Jack Wong (Huáng Zhāng, 黄章) established Meizu in 2003. Initially a manufacturer of MP3 players, Meizu released their first MP4 player in 2006. Their most notable MP4 player was the M6 Mini Player, which was also marketed by Dane-Elec outside of China.
On April 2007, Meizu officially released the Meizu M8, drawing long queues in front of Meizu stores. The Meizu M8 was highly praised for its sound quality, performance and attractive price. Furthermore, it was one of the first phones to feature a capacitive touchscreen and ran on the Mymobile operating system, based on Microsoft Windows CE 6.0. An upgraded version of the Meizu M8, the Meizu M8SE, was released on October 2, 2009.
On January 1, 2011, the company released the Meizu M9, their first smartphone based on the Android operating system. This device was considered to be a large commercial success in China.
Meizu opened their first branch office outside of China in Hong Kong in 2011. Later that year, they also opened a branch office in Russia.