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Post-Britpop


Post-Britpop is an alternative rock subgenre and is the period following Britpop in the late 1990s and early 2000s, when the media were identifying a "new generation" or "second wave" of guitar bands influenced by acts like Oasis, Blur, Suede and Pulp, but with less overtly British concerns in their lyrics and making more use of American rock and indie influences, as well as experimental music. Bands in the post-Britpop era that had been established acts, but gained greater prominence after the decline of Britpop, such as Radiohead and The Verve, and new acts such as Travis, Stereophonics, Feeder and particularly Coldplay, achieved much wider international success than most of the Britpop groups that had preceded them, and were some of the most commercially successful acts of the late 1990s and early 2000s.

Many bands in the post-Britpop era avoided the Britpop label while still producing music derived from it. The music of most bands was guitar based, often mixing elements of British traditional rock, particularly the Beatles, the Rolling Stones and the Small Faces, with American influences. Bands from the era utilized specific elements from 1970s British rock and pop music. Drawn from across the United Kingdom, the themes of their music tended to be less parochially centred on British, English and London life, and more introspective than had been the case with Britpop at its height. This, beside a greater willingness to woo the American press and fans, may have helped a number of them in achieving international success. They have been seen as presenting the image of the rock star as an ordinary person, or "boy-next-door" and their increasingly melodic music was criticised for being bland or derivative.

From about 1997, as dissatisfaction grew with the concept of Cool Britannia and Britpop as a movement began to dissolve, emerging bands began to avoid the Britpop label while still producing music derived from it. Bands that had enjoyed some success during the mid-1990s, but were not really part of the Britpop scene, included The Verve and Radiohead. After the decline of Britpop they began to gain more critical and popular attention. The Verve's album Urban Hymns (1997) was a worldwide hit and their commercial peak before they broke up in 1999, while Radiohead - although having achieved moderate recognition with The Bends in 1995 - achieved near-universal critical acclaim with their experimental third album OK Computer (1997), and its follow-ups Kid A (2000) and Amnesiac (2001).


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