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RS Promotion

RS Public Company Limited
Public
Traded as RS
Industry Entertainment and media
Founded 1976; 41 years ago (1976) (listed in 2003)
Headquarters 419/15 Chetchotisak building, Ladprao 15 (Soi Chom Phon), Chatuchak District, Bangkok, Thailand
Area served
Thailand
Key people
Founder: Kriengkai Chetchotisak
CEO: Surachai Chetchotisak
Products Media, Music and Showbiz
Revenue 3,484 million baht (from 2013 financial statement)
395 million bht
Number of employees
1,182
Website www.rs.co.th

RS Public Company Limited is a Thai Leading entertainment company. Current business of RS contains 3 main business. Music Business which revenue come from 3 main channels; Digital Distribution, Physical Product and Copyright Collection. Show Business such as Concert and Events, Tailormade events and Artist Management. Media Business such as Radio and Television. The radio stations are composed of 3 different target groups "COOL Fahrenheit 93" Thai string music with easy listening style. "COOL Celsius 91.5" perform with the 50 minutes Music Freeze your mind concept and "Sabaidee Radio" Thai country music station that building on the success of Sabaidee TV. Television consisting of 1 Digital Free TV "Channel 8" free TV variety with the first run drama and the popular variety show and 4 leading satellite TV channels including "Sabaidee TV" Thai country music channel with the No. 1 ranking in satellite TV rating. "YOU Channel" music channel for teenagers who love musics. "Channel 2" entertainment variety for star lovers and " Sun Channel " Extreme Entertainment Variety channels containing sports, news and entertainment.

Mr.Kriengkai Chetchotisak Kriengkai Chetchotisak began his own business in the field of jukebox production and cassette-tape recording, before formally founding "Rose Sound Co., Ltd.", which was the first milestone of the "RS Group", with only 50,000 Baht capital.

In 1982, R.S. Sound Co. Ltd. was established, with Kriengkai deciding to target the teenage demographic profile. The first band signed to the fledgling record label was Intanin, followed by Kiriboon, Fruity, Sixth Sense, Brandy and Rainbow.

By 1992, R.S. Promotion 1992 had moved its office from a small building on Urupong Rd. to the "Chetchotisak" building on Soi Ladprao 15 with 300 million Baht capital. Apart from recording albums, it has expanded into other entertainment lines: movie, radio program, TV program and TV series. The company established the R.S. Star Club, the first music fan club in Thailand.

In 1997, R.S. Promotion 1992 expanded into the TV industry by founding Shadow Entertainment Co., and Magic Advertainment Co., Ltd to produce "Shock Game", a talk of the town games show. This was followed by variety shows, music programs, music videos and TV series that gave the company both financial performance and reputation.

In 1999, R.S. Promotion entered the radio industry by setting up a new company called "Sky-High Network Co., Ltd" which operated 2 radio stations, "98 Cool FM" and "88.5 Z Pop We Like".

In May 2003, the company was listed on the as R.S. Promotion Public Company Limited.

In 2006, the company changed its name from "R.S. Promotion Public Company Limited" to "RS Public Company Limited" and changed its corporate identity to be consistent with the overall image of the organization. The celebration campaign was designed under the main theme of "a journey of happiness". The company invested 50% in RS International Broadcasting and Sport Management Co., Ltd to expand into the sport business. The company was granted the media rights to the World Cup tournament in 2010 and 2014.


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