Sharad Devarajan
| Sharad Devarajan | |
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Photograph of Sharad Devarajan
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| Born | March 6, 1975 New York, USA |
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Sharad Devarajan is the co-founder and Chief Executive Officer of Liquid Comics LLC, a digital entertainment company that uses the medium of graphic novel storytelling to develop original content for various digital platforms, publishing, theatrical live-action films, animation and games. Devarajan is also the Co-Founder and CEO of the recently formed Graphic India Pte. Ltd., which he co-founded with CA Media LP, the Asian investment arm of Peter Chernin's The Chernin Group, LLC. Graphic India, is focussed on launching characters, heroes and stories that tap into the unique creativity and culture of India but appeal to audiences worldwide. In the same way the West has created superheroes or Japan launched anime.
Prior to Graphic India, Devarajan was the co-founder, Chief Executive Officer and Publisher of Virgin Comics LLC and Virgin Animation Pvt. Ltd, a set of companies he co-founded with Sir Richard Branson and the Virgin Group, acclaimed author Deepak Chopra, filmmaker Shekhar Kapur and entrepreneurs Gotham Chopra and Suresh Seetharaman. Mr. Devarajan led a management buyout of Virgin Comics and renamed the Company, Liquid Comics.
Devarajan is also an Adjunct Associate Professor at Columbia Business School where he teaches, Media Marketing and Entrepreneurship and Transmedia & Transcreation: How Technology and Globalization are Transforming Media. He also co-teaches the class, Just Capitalism & Cause Driven Marketing, with author Deepak Chopra.
At Liquid Comics, Mr. Devarajan has built a studio of artists and writers to create a new wave of mythic character properties to be marketed worldwide in comics, games, animation and live-action films. Mr. Devarajan has also created entertainment products with acclaimed filmmakers, actors and musicians including John Woo,Guy Ritchie, Edward Burns,Nicolas Cage,Barry Sonnenfeld,Wes Craven and more.
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