WVTV-DT2
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Milwaukee, Wisconsin United States |
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| Branding | My 24 (using former WCGV channel number) |
| Slogan |
My place for ___ (filled with word describing aspects of station's lineup) |
| Channels |
Digital: 18.2 (UHF) (to move to 27.2 (UHF)) Virtual: 24.1 () (using former WCGV virtual channel) |
| Affiliations |
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| Owner |
Sinclair Broadcast Group (WVTV Licensee, Inc.) |
| First air date | March 24, 1980 (as separately-licensed station) January 8, 2018 (as WVTV subchannel) |
| Last air date | January 8, 2018 (as separately-licensed station) |
| Call letters' meaning |
Wisconsin's Choice for Great Viewing (as separately-licensed station) |
| Sister station(s) | WMSN-TV, WLUK-TV, WCWF |
| Former callsigns | WCGV-TV (1980–2018) |
| Former channel number(s) |
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| Former affiliations |
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| Transmitter power | 745 kW 475 kW (CP) |
| Height | 302.4 m (992 ft) 356 m (1,168 ft) (CP) |
| Facility ID | 74174 |
| Transmitter coordinates | 43°5′46.2″N 87°54′15″W / 43.096167°N 87.90417°WCoordinates: 43°5′46.2″N 87°54′15″W / 43.096167°N 87.90417°W |
| Website | my24milwaukee |
WVTV-DT2, virtual channel 24.1 (UHF digital channel 18.2), is a MyNetworkTV-affiliated television station licensed to Milwaukee, Wisconsin, United States, which formerly held the call letters WCGV-TV as a separately-licensed full-power station. WVTV-DT2 is owned by the Sinclair Broadcast Group, and operates as a second digital subchannel of CW affiliate WVTV (channel 18), which began to host it as of January 8, 2018 after Sinclair sold the former WCGV spectrum in the 2016 Federal Communications Commission (FCC) incentive auction. WVTV-DT2 continues to utilize the separate branding of "My 24" from when it was a separate full-power station, along with its channel 24 designation.
WVTV-DT2's parent station maintains studio facilities on Calumet Road in the Park Place office park near the I-41/U.S. 45 interchange on Milwaukee's northwest side; its transmitter is located on North Humboldt Boulevard in Milwaukee's Estabrook Park neighborhood as part of the Milwaukee PBS tower.
The station first signed on the air on March 24, 1980, under the ownership of B&F Broadcasting from the former North 27th Street facilities of then-CBS affiliate WITI (channel 6), which had moved to a new facility in Brown Deer two years earlier in 1978. At the time, it operated as an independent station and ran religious programs, older movies, cartoons and drama series during the day, along with select CBS and NBC programs that WITI and WTMJ-TV (channel 4) declined to air (such as the 1983 Match Game-Hollywood Squares Hour and CBS Late Night). It also produced a two-hour local afternoon talk program called Tempo 24, which aired from 1980 to 1981. At night, the station ran programming from subscription television service SelecTV, which required a decoder box and a monthly subscription to view; SelecTV ran mostly first-run feature films, although Friday evenings outside of FCC-designated safe harbor hours consisted of adult programming from The Playboy Channel.
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Wikipedia